Pucca Choco Pretzel

April 14, 2008

The Japanese know how to do cute, and their sweets are no exception. These little fish-shaped pretzel-cookies are filled with “choco cream” — think of an inside-out chocolate covered pretzel. They are absolutely adorable. In addition the the fish, my box contained at least one octopus-shaped cookie. I thought it was deformed at first, but then I noticed that octopus shapes were featured on the box. So, sorry octopus. You’re aren’t deformed; in fact, you’re just as cute as your fish-shaped companions!

Unfortunately, my infatuation with these starts with the cuteness and abruptly ends with the flavor.

The pretzel shell is nice and crunchy, but it’s really nothing but a bland cracker. It has no taste, not even a hint of salt. That’s a shame, because I really love the salty-sweet combo of a chocolate covered pretzel.

The “choco cream” is a mixture of sugar, vegetable shortening, cocoa mass, and powdered milk. I’m not loving it or, well, even liking it. The taste is tolerable — it has a strong dairy component and is slightly malty. The texture, however, is terribly greasy and coats my mouth unpleasantly.

Overall, these are cute, but the taste and especially the texture of the filling killed these for me. I believe they also come in a strawberry flavor.

Nutrition Breakdown: Serving size is 4 cookies. There are 80 calories, 4.5g of fat (2.5g saturated), 4g of sugar, and less than 1g of protein per serving.

Rating: 4/10

Name: Pucca Choco Pretzel
Brand: Meiji
Store: World Market
Price: $1.50
Weight: 1.76 oz.

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